Friday, November 6, 2009

A Vexing Issue

Addressing the Helmet Problem. Engaging local retailers (convenience stores, gas stations, etc.) seems to be the easiest way to address the issue.

New York Bike Sharing Could Start in Upper West Side LINK
Bike Sharing not just for French Commies LINK
Velib Article (New York Times) LINK
Articles Addressing Velib:
LINK1(Sustainable Cities Collective)
LINK2(Greenr.ca)
LINK3(Metropolis Mag.com)
LINK4 (Tokyo Green Space)
LINK5 (Treehugger.com)
LINK6 (examiner.com)
LINK7(The Gazette, Montreal)

Melbourne Chooses an Operator LINK




A word from Jonathan Sobin:

I was listening to a radio talk show today and the subject of the conversation was alternative cars and traffic in Los Angeles. Much of the dialogue centered on hybrid and electric cars. The commentators chatted about the technology, market conditions, and consumer trends. They explored tactics to convert more people to alternative cars and the motivations of consumers. Then a listener called in and made the pivotal point in the discussion. He made the common sense observation that even if you convert every driver on the road to an alternative vehicle, you still have the same amount of cars on the road, creating the same amount of congestion! The problem isn’t the type of energy the cars run on; it’s the abundance of the cars themselves. From a traffic and parking perspective, it does not matter if the cars are running on gasoline, electricity, natural gas, plant algae, or rocket fuel – a roadway crammed with cars is a roadway crammed with cars.

The solution to this problem is to convert drivers to other modes of transportation, not other types of cars. One way to accomplish this is to increase the number of people who commute by bicycle. A proven way to increase the number of people who commute by bicycle is to implement a third generation (automated) bike share program. Already utilized in more than 120 cities worldwide, such programs are in the queue for transportation professionals throughout the U.S. By providing on-demand and conveniently located bike stations, consumers can rely on a healthy, sustainable and practical form of transportation that doesn’t clog our roads.

Jonathan Sobin

COO, The Collegiate Bicycle Company

jonathan@collegebikes.com


More to come....